Brand Activation
Brands you watch come to life.
Live painting, pop-up installations and event locations: we turn brand moments into images people film, post and remember.
Why live art
Content is born in the room — not in the edit.
Live painting delivers shareable images, press visuals and an experience that anchors the brand physically in the space. Every activation becomes a content event.
Shareable moments
Tape and spray emerge in real time — perfect for reels, reportage and social content. Every brushstroke is a visual asset.
Scalable
30-minute walk-up, 4-hour conference slot or 3-day pop-up — we scale format and size to your event.
International reach
We travel — Berlin, Hamburg, Zurich, Paris. Including material and tool shipping. No event is too far.
Holistic concept
Stage design, wall, logo integration and photo wall are thought together — not just a single asset.
Format
Live painting & performance
Artists work in front of the audience — on stage, in the foyer, in the showroom. The piece emerges during the event and stays in the space after.
Format
Event locations & stage design
Stage, bar, foyer, sponsor wall — full event surfaces that physically carry the brand and turn spaces into experiences.
Format
Campaigns & pop-ups
Short-lived brand actions with high visual density — tape art, stencil and live art as the core of the campaign.
Trusted by leading brands
Who brand activation is for
For brands & marketing teams
Product launches, brand events and campaigns need a visual anchor that stays in memory and delivers content.
For agencies & event planners
Live formats, spatial staging and surprise moments that elevate your event production to the next level.
For trade fairs & conferences
Art as a visitor magnet: live actions draw attention, create interaction and maximize social reach.
How a brand activation is created
1. Clarify goal, audience and occasion
We start with a briefing: What is the occasion? Who should be reached? What effect should the activation achieve?
2. Check space, timing and production
Location check or site visit, schedule and logistical requirements — everything on the table before it begins.
3. Develop format, motif and interaction
Based on briefing and location, we develop the right format: live painting, tape art installation or spatial concept.
4. Plan material, team and process
Artists, materials, setup times and process plan are defined in detail and coordinated with your event team.
5. Live realization on site
Punctual setup, smooth process and visible art — the live realization is part of the event and stays in memory.
6. Documentation and handover
Professional photos, optional video documentation and a short project report — for your campaign and press work.
Frequently asked questions
How long does a live performance run?
From 30-minute walk-up to multi-day activations. Standard event slot is 2–4 hours including setup and teardown.
How much lead time do you need?
Ideally 4–6 weeks for concept, sketch, material and logistics. Express slots from 2 weeks available.
Does the brand get a piece to keep?
Yes — tape art on portable carriers (wood, acrylic, fabric) can move to a showroom, lobby or headquarters after the event.
Do you do international events?
Yes — focus EU, worldwide on request. We travel with our own material or source on location.
Do we get photo and video content?
On request — we bring photo and video partners or integrate seamlessly with your content crew.
What does an activation cost?
Live performances from the low five-figure range incl. concept, artist fee, material and travel. Larger pop-up installations quoted individually.
Do you dismantle the installation afterwards?
We can take on removal, disposal and final cleaning. These services are quoted separately.
Can temporary installations be removed without residue?
We assess the surface and technique before production. Tape art is removable without residue on suitable surfaces after prior testing.
Event, pop-up or brand campaign?
Tell us the occasion, location, date and desired impact — we will send an activation concept with a budget proposal.